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branding the vision through design

SEGA

SONIC BOOM TV 

Character art 3D & 2D

 

A selection of dynamic character poses from the new animated SEGA Sonic Boom TV series that launched in 2015. Looking at action led and icon CG character posing across single and group shots. I wanted the poses to feel straight from a scene in an episode with real life action and character interaction. I also created new 2D character art by re-styling the character illustrations for the older boys and girls markets. I worked on finding the artists, creating the full creative brief, along with full scheduling and approvals across, Paris, LA, UK and Japan.

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